Introduction

Voice and Tone

Regional Language

Style Guidelines

• Abbreviations
• Ampersand
• Apostrophes
• Attribution and Citation
• Bold and Italics
• Brackets
• Bullets and Steps
• Capitalisation
• Commas
• Dates and Times
• E.g., etc, and i.e.
• Ellipses
• Email Addresses
• Emoticons
• Geography and Regions
• Hyphens and Dashes
• Links
• Measurements
• Numbers
• Money
• Quotes and Speech Marks
• Singular, Plural, and Contractions
• Spaces

Word List

Branding